AI Insights · Timothy · January 2023
Top 5 Drawing & Coloring Apps in Africa Q4 2022
Explore the performance of the top 5 drawing and coloring applications in Africa during Q4 2022, including download trends, active user metrics, and revenue insights.
The fourth quarter of 2022 saw significant activity in the drawing and coloring app category in Africa. Here, we delve into the performance of the top five applications: Coloring & Learn, Coloring Games: Color & Paint, Phone Case DIY, Valentines love coloring book, and Drawing Games: Draw & Color.
Coloring & Learn from Orange Studios Games had a notable increase in weekly downloads, starting at around 19.4K in early October and peaking at approximately 47K by the last week of December. Weekly revenue for the app remained modest, fluctuating between $1 and $4 throughout the quarter. Active users showed a consistent upward trend, growing from 342K at the end of September to 436K by the end of December.
Coloring Games: Color & Paint by RV AppStudios also experienced a steady rise in weekly downloads, beginning at 23.9K and reaching about 47.6K by the end of December. Active user numbers increased significantly, from 109K to 169K over the same period. This app did not generate any revenue during the quarter.
Phone Case DIY by CrazyLabs LTD saw fluctuating download figures, starting at 43.9K in late September, dipping to around 20.1K in late October, and then climbing back to 42.4K by the end of December. Active users showed a similar trend, decreasing from 186K to 133K in October but rebounding to 164K by the end of the year. No revenue was reported for this app.
Valentines love coloring book from Coloring Games had a variable download pattern, beginning at 15.7K in late September, peaking at 50.7K at the end of October, and ending the quarter at 39.9K. Active user numbers increased steadily from 11K in late October to nearly 41K by the end of December. This app did not generate any revenue.
Drawing Games: Draw & Color, another app by RV AppStudios, had a consistent climb in weekly downloads, starting at 18.1K and peaking at 28.9K in mid-December before settling at 23.7K by the end of the month. Active users also saw a positive trend, increasing from 44.8K to 63K over the quarter. This app reported no revenue.
These insights were gathered from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower's platform.
